Take-Two Interactive's CEO, Strauss Zelnick, recently addressed the company's staggered platform release strategy, particularly concerning the highly anticipated Grand Theft Auto VI. Zelnick confirmed that delaying the PC release of GTA 6 will result in a significant revenue shortfall—approximately 40% of typical PC sales—but emphasized the company's commitment to a non-simultaneous launch across all platforms.
This approach aligns with the historical release pattern of the GTA franchise, where PC releases have traditionally been delayed. This strategy, in part, stems from Rockstar's complex history with the modding community. However, Zelnick clarified that the decision is unrelated to any perceived decline in PlayStation 5 or Xbox Series X|S console sales; GTA 6's release strategy will remain consistent with past titles.
Projecting a fall 2025 release for GTA 6, PC gamers can likely anticipate a 2026 launch. The game's release is highly anticipated, not only by Take-Two Interactive but the entire gaming industry. The initial teaser trailer shattered several YouTube records, fueling speculation that GTA 6 could potentially surpass the $100 million sales mark, a significant milestone with potential positive ripple effects throughout the industry.