Home News Demi Lovato Fronts PlanetPlay's Sustainability Drive

Demi Lovato Fronts PlanetPlay's Sustainability Drive

Author : Lucas Jan 18,2025

Demi Lovato Headlines PlanetPlay's Make Green Tuesday Moves Initiative

Pop star and actress Demi Lovato is partnering with PlanetPlay for their latest Make Green Tuesday Moves (MGTM) campaign, bringing her star power to mobile gaming for a good cause. Lovato will appear in several popular mobile games, offering players Lovato-themed avatars. All proceeds from these in-game items will be donated to environmental projects.

PlanetPlay has a history of collaborating with celebrities to promote environmental awareness through gaming initiatives, previously featuring David Hasselhoff and J Balvin. This latest campaign promises to be even bigger, with Lovato's participation extending across a range of titles.

A Green Gaming Success?

PlanetPlay's approach to MGTM stands out. Unlike many celebrity-driven campaigns that are short-lived, MGTM's broad reach across multiple games and its consistent engagement suggest a potentially significant impact on environmental initiatives. The inclusion of popular titles like Subway Surfers, Peridot, Avakin Life, and Top Drives ensures wide player exposure.

This collaboration is a win-win-win: It benefits the environment, provides fans of Lovato with a unique gaming experience, and offers game developers a chance to participate in a meaningful cause.

For a list of top mobile games in 2024 (so far), check out our recommendations!

Latest Articles More

Switch 20.1.0 Update Tweaks NSO Startup Audio

Nintendo has released another system update for the Switch just before the highly anticipated launch of the Switch 2.Switch System Update 20.1.0 introduces minor but meaningful changes, including the ever-present "general system stability improvement
Dec 05,2025
Clash Royale's Latest Update: Spirit Empress and New Events

Supercell has released a new Clash Royale update starring the Spirit Empress, alongside a completely fresh way to play. While the game has always been known for its quick arena duels, these latest changes are clearly designed to win back lapsed playe
Dec 04,2025
Nintendo Gives Cautious Switch 2 Sales Outlook

Nintendo has issued what industry experts describe as a "cautious" sales projection for the Switch 2, citing ongoing tariff concerns. During today's financial report, the company forecast selling 15 million Switch 2 consoles and 45 million games thro
Dec 04,2025
GOG Unveils 1-Click Mods, Skyblivion Nears Release

GOG introduces a groundbreaking new feature: one-click mod installation.The PC gaming platform explained that since mod setups often require significant time investment, their One-Click Mods initiative streamlines browsing, installing, and playing mo
Dec 04,2025
Capcom revives Marvel vs Capcom 2 fighters in new titles

Capcom producer Shuhei Matsumoto has hinted at potential comebacks for fan-favorite original characters from Marvel vs Capcom 2. Read his full statement ahead of the upcoming "Marvel vs. Capcom Fighting Collection" release.Capcom Producer Teases Pote
Dec 04,2025
Last Epoch Season 2 Tier List Unveiled

Last Epoch boasts an impressive selection of 15 Mastery classes, each serving as specialized subclasses that refine specific aspects of your character. Choices range from classic archetypes like Sorcerer to unconventional options such as Falconer - w
Dec 03,2025