Zenless Zone Zero's 1.4 update, featuring the alluring new S-rank heroine Hoshimi Miyabi, has yielded spectacular results. MiHoYo's (HoYoverse) latest banner has not only boosted revenue significantly, but has propelled the game to unprecedented heights. AppMagic data reveals a staggering 22-fold increase in daily revenue, jumping from approximately $275.9k on December 17th to roughly $6.06 million on December 18th. The addition of the popular "foxy woman" character from the 'Section 6' faction clearly resonated with players, driving substantial in-game spending.
Prior to the update's release, reviewers predicted Zenless Zone Zero's potential to become miHoYo's next major success. The game's compelling action gameplay, coupled with the developers' responsiveness to player feedback, positions it for continued growth. The engaging storyline, enriched by diverse side activities and well-received dialogue and characters, further contributes to its appeal.
The substantial revenue increase following the 1.4 update serves as compelling evidence of the game's success and its potential for future growth.