PUBG Mobile and American Tourister team up for a limited-time collaboration! This exciting partnership offers both in-game items and a real-world collection of PUBG Mobile-themed luggage.
The collaboration, running until January 7th, lets you equip your in-game character with a stylish American Tourister backpack and suitcase.
But the real highlight? Limited-edition American Tourister Rollio luggage featuring PUBG Mobile branding! This isn't just a virtual partnership; American Tourister will also be a sponsor at the PUBG Mobile Global Championships finals taking place this weekend at ExCeL London Arena, with on-site activations.
This collaboration underscores PUBG Mobile's impressive brand appeal, securing partnerships with major companies across diverse sectors, from automobiles to now, luggage. While Fortnite often boasts pop culture tie-ins, PUBG Mobile consistently attracts significant brand collaborations. This raises questions about the perceived reach and influence of PUBG Mobile within the marketing world.
If you're attending the PUBG Mobile Global Championships this weekend, keep an eye out for that distinctive blue and yellow luggage!
